Published prices · last checked 2026-11
How RulerIQ prices compare.
Choosing an AI visibility tool comes down to what you pay, which engines it covers, and whether it tells you how much to trust the number. Below are the entry prices other vendors publish, then what every RulerIQ plan includes.
Published prices compared
| Tool | Entry price | Price for 10 client brands |
|---|---|---|
| RulerIQ | $129/mo managed ($109/mo annual). Free own-key tier, then from $99/mo with your own API keys. | $449/mo managed Agency. $199/mo with your own API keys. |
| Scrunch AI | $300/mo ($250/mo annual) | $500+/mo (agency pricing custom) |
| Peec AI | ~$95/mo (€89 Starter) | $495+/mo Enterprise |
| Otterly.AI | $29/mo Lite · $189/mo Standard | $489/mo Premium |
| Profound | Agency $99/mo + $399/mo per client | $4,089/mo ($99 + 10 × $399) |
| Trakkr | $100/mo · $500/mo Scale | $500/mo (10 brands) |
RulerIQ
- Entry price
- $129/mo managed ($109/mo annual). Free own-key tier, then from $99/mo with your own API keys.
- 10 client brands
- $449/mo managed Agency. $199/mo with your own API keys.
Scrunch AI
- Entry price
- $300/mo ($250/mo annual)
- 10 client brands
- $500+/mo (agency pricing custom)
Peec AI
- Entry price
- ~$95/mo (€89 Starter)
- 10 client brands
- $495+/mo Enterprise
Otterly.AI
- Entry price
- $29/mo Lite · $189/mo Standard
- 10 client brands
- $489/mo Premium
Profound
- Entry price
- Agency $99/mo + $399/mo per client
- 10 client brands
- $4,089/mo ($99 + 10 × $399)
Trakkr
- Entry price
- $100/mo · $500/mo Scale
- 10 client brands
- $500/mo (10 brands)
Competitor prices are as listed on each vendor's public pricing page, last checked 2026-11, and may have changed since. If you represent a listed vendor and a price is out of date, email us and we will update it.
What every RulerIQ plan will include
Growth, Pro and Agency differ by brands, questions and seats, never by engines. Paid plans are on the waitlist; the free site check and full check are live today.
4 engines, no per-engine fees
ChatGPT, Perplexity, Gemini, and Claude are in every full check today, and planned for every paid plan, with no per-engine fees.
A margin of error on every Score
Each question runs more than once, so you see a Score with a margin of error (±). Planned for paid plans: moves smaller than that are labeled “No real change.”
Fixes you can paste
You get the FAQ block, fact table, structured data and llms.txt text to paste in, free with no email. The full check also flags where an engine states a wrong price.
Your Google queries (planned)
Planned: connect read-only Search Console and we check the queries you already rank for against what AI says.
Results where you work
Free MCP for the site check and paste-ready fixes, with no Score. Planned: email, Slack and Notion delivery.
Nothing to install on your site
We read your public pages and use official provider APIs. We never ask for write access to your CMS or your CDN.
A free tier, then from $99/mo with your own keys.
If your team already pays OpenAI, Anthropic, Google or Perplexity, connect those keys and pay your providers directly at their published rates. A free tier tracks 1 brand weekly; paid own-key plans are $99/mo (Pro) and $199/mo (Agency) when they open. Same engines, same fixes.
Check your own domain.
The site check is free and needs no email; the full check of all four engines takes your email and a few minutes. No card or sales call.